Who we help with B2B data collection

Norstat provides B2B data collection to a wide range of organisations – from agencies and consultancies commissioning fieldwork on behalf of clients, to investors, platforms and in-house teams running their own programmes. Whatever your structure, we handle recruitment, verification and fieldwork so you get reliable data from verified professionals.

Get in touch

Who commissions B2B data collection

We adapt to how your organisation buys and uses B2B data. Each client type has different requirements around fieldwork speed, verification depth, audience complexity and how results are used. We have built our approach around all of them.

Market research companies

Agencies commissioning B2B fieldwork on behalf of end clients need verified sample, reliable fieldwork management and a partner who understands incidence, quotas and quality at speed. We work with research agencies across Europe as a fieldwork and sample partner.

Learn more

Consulting firms

Policy, strategy and management consultancies need credible B2B evidence to support client recommendations and regulatory submissions. We provide verified professional data across globally on tight timelines, with recruitment designed around the specific audience and question.

Learn more

Private equity & investors

Commercial due diligence, market validation and value creation studies require fast, reliable data from the right decision-makers. We assess feasibility upfront and deliver verified B2B data within deal timelines, with verification standards that hold up under scrutiny.

Learn more

Startups & scale-ups

Early-stage and growth companies need fast, targeted data to validate demand, test pricing and understand their B2B buyers before committing to a market. We support lean studies with realistic feasibility so you know what is achievable before fieldwork begins.

Learn more

Enterprise teams

In-house insight, strategy and marketing teams running their own B2B data collection programmes need a scalable, consistent fieldwork partner. We integrate with your existing workflows and platforms, handling verification and recruitment while you manage the analysis.

Learn more

Data collection platforms & tools

Survey platforms, panel marketplaces and data tools need a B2B supply partner who can deliver verified, LinkedIn-checked professionals into their environment. We handle sourcing, verification and fraud defence so your platform delivers quality B2B data to its users.

Learn more

Verified professionals, not just responses

The same verification standard regardless of who you are

Whether you are an agency delivering on behalf of a client or an investor running due diligence, the quality of the data depends on the same thing: whether the respondents are genuinely who they say they are. We apply business email validation, company-domain matching, LinkedIn profile review and direct screening on every project so the data holds up regardless of how it is used.

Learn about verification

B2B data collection in numbers

22

European markets covered

800

B2B projects every year

15

markets with local expertise

100

percent flexibility across quant and qual

Trusted by leading organisations

Frequently asked questions

Can you work directly with end clients as well as agencies?

Do you offer white-label fieldwork for agencies?

Can you turn around B2B data quickly for due diligence timelines?

We are a startup with a small budget. Can you still help?

Can you deliver verified B2B participants into our platform or tool?

Do you support multi-country B2B studies across different client types?

Tell us who you are and what you need

Send us your target audience, markets, timeline and how your organisation works. We will come back with feasibility, a recruitment approach and recommended verification.

Contact