December 16, 2024

Using Dashboards with your data to simplify your decision-making

News
Data is everywhere. But without the right overview, it can be challenging to make well-informed decisions based on it. Does this sound familiar? The numbers are there, but truly understanding them at a glance can be a real challenge. That’s where a dashboard comes in. In this blog, Mats Hermanrud, Data Processing Manager at Norstat, explains how dashboards can make your data more comprehensible, increase its value, and simplify decision-making.

Why Dashboards Make Your Data More Accessible

The purpose of a dashboard is to simplify complex data. Dashboards translate large amounts of data into insights you can act on immediately. With Norstat’s dashboards, you can view your data at multiple levels. At a glance, you’ll see the most important high-level insights. But if you want to dive deeper, a single click takes you into real-time analyses, such as regression analyses or performance comparisons.

Our dashboards empower you to transform complex data into visually comprehensible and actionable insights. This is incredibly valuable not only for analysts who need in-depth details but also for decision-makers who want a quick overview without sifting through endless rows of raw data. This flexibility makes it accessible to everyone on your team – from marketers to strategists.

Must-Have Features for User-Friendly Dashboards

A dashboard should be both useful and user-friendly. At Norstat, we prioritise clarity and ease of use alongside quality. We understand that different types of employees have different needs. That’s why our dashboards always start with an overview of key KPIs: at a glance, you’ll see the status of your brand or business, including arrows indicating whether your results are trending up or down. Colors, shapes, and icons make the numbers easy to interpret intuitively.

Beyond visual ease, our dashboards also offer interactive filters, real-time data updates, and the aforementioned ability to dive deeper into specific segments or data points.

How Our Dashboards Enable Better Data-Driven Decisions

To succeed as an organisation, it’s crucial to base decisions on solid data rather than gut feeling. However, for this approach to work, your data needs to be of high quality. After all, no matter how good your dashboard is, its value depends on the quality of the underlying data.

At Norstat, we’ve been known for our reliable data for over 25 years; quality is in our DNA. This starts with the high standards of our respondent panels, the meticulous way we design our surveys, and the validation and processing of the data.

With Norstat dashboards, you can trust your data completely, ensuring you make decisions based on reliable information without worrying about incorrect assumptions or errors.

How Can We Help You?

Reliable data is the foundation of success. At Norstat, we ensure you work with the best data so you can consistently make well-informed decisions. Want to find out how we can help you with high-quality and actionable insights? Get in touch with us.

Not facing a specific challenge yet but want to stay inspired? Follow our LinkedIn page.