Norstat appoints Mats Beck as Chief Financial Officer

Mats joined Norstat in early 2020 as Chief Strategy and M&A Officer. Under his leadership, the company has sharpened its corporate strategy and implemented a pro-active M&A agenda. The M&A team at Norstat has been highly active, and completed seven strategic acquisitions across five European markets, including the industry landmark acquisition of Panelbase in 2023. The acquisitions have significantly strengthened Norstat’s presence in Europe and enhanced its capabilities to deliver high-quality data. Mats also successfully led the sales process of Norstat to Nalka Invest, Kirk Kapital and Ilmarinen Pension Fund in 2024. Prior to joining Norstat, Mats was Head of M&A at GlobalConnect and before that leading strategy and M&A assignments as a management consultant at Capgemini Consulting.

As Mats becomes CFO, Norstat is set for further growth and expansion. His extensive experience in finance, strategy and M&A makes him the ideal candidate for the CFO role. Mats will head up an efficient and high-performing finance department that has implemented rigorous financial controls and supported an ambitious growth agenda.

Erling Eriksen, CEO of Norstat, commented: “I am thrilled to welcome Mats as our new CFO. His success in developing our M&A platform and his deep understanding of our financials makes him perfect to lead our finance team. Mats has been a vital part of our success, and I am confident that his leadership will be key to helping Norstat achieve its future ambitions.”

Mats Beck, CFO of Norstat, added: “I am honoured to take on the role of CFO at Norstat. My journey in Norstat has been remarkable so far, and I am excited to contribute further to our vision of becoming the leading data collection provider in Europe. I look forward to working more closely with our talented finance team – a team I am fortunate to know very well – to drive financial and operational excellence, ensuring we continue to deliver exceptional value to our shareholders, clients and teams across Europe.”

About Norstat

Norstat is one of the leading data collectors for market research and insight in Europe. We use well-grounded research methods to collect reliable data about any desired topic or target group. This information helps you to make the right decisions and become better in what you do. We don’t confine ourselves to a specific method of data collection – we do whatever works best: scientifically proven, fair to the respondents and sustainable for the industry.

The company was established in Norway in 1997 and has grown its geographical presence to include Denmark, Sweden, Finland, Estonia, Latvia, Lithuania, Poland, Germany, the United Kingdom and Ireland, France, Switzerland, the Netherlands, Austria and Italy.

For more information, please contact

Erling J.B. Eriksen, Chief Executive Officer, Norstat

+47 992 28 606

erling.eriksen@norstatgroup.com

Mats Beck, Chief Financial Officer, Norstat

+47 907 87 974

mats.beck@norstatgroup.com

Graciella Garmann, Chief Commercial Officer, Norstat

+47 406 39 944

graciella.garmann@norstatgroup.com