Know your Christmas 2024: Discover Christmas and New Year with data across 15 European countries

This year’s special holiday edition of Norstat Quarterly Data revisits and refreshes Know Your Christmas, bringing you updated, high-quality insights into holiday celebrations across Europe. Our diligent respondents from our European consumer panel have shared their insights, and we’re excited to present the findings to you.

Here are just a few of the questions we have asked our panellists:

• What’s the best thing about Christmas?
• How much are they spending on presents this year compared to last?
• Which European country tops the charts for Christmas jumper ownership? (Spoiler: the UK and the Republic of Ireland are once again the biggest fans!)

To make this festive data accessible, we’ve compiled individual reports for each of Norstat’s 15 European countries. However, if you’re extra curious and want to go beyond your local traditions, our Christmas Norstat Dashboard allows you to compare results across Europe effortlessly. Get ready to discover a treasure trove of information that adds sparkle to your understanding of Christmas and allows you to connect with various celebrations across the continent.

Read more about Know your Christmas and get access to the data here