Can you recruit policy officers and civil servants in EU member states?

Yes. We recruit policy officers, civil servants and public administrators across EU27 and wider European markets. Feasibility varies by country, institution type and role and is assessed upfront before fieldwork begins.

Can you reach EU institution staff or officials at international organisations?

Yes, though feasibility depends on the specific institution, role and study context. We assess this upfront and are transparent about what is achievable so fieldwork targets are realistic.

How do you ensure GDPR compliance when recruiting public sector professionals?

All recruitment uses GDPR-compliant communication, explicit consent, transparent invitation wording and secure data handling. Personal data is hosted within the European Union and processed in line with GDPR throughout the data collection lifecycle.

Can you support both quantitative surveys and qualitative interviews with public sector audiences?

Yes. We support quantitative surveys for large-scale policy evidence gathering as well as recruitment for qualitative depth interviews and expert discussions where richer narrative is required from institutional professionals.

Can you collect public sector data across multiple European countries in a single study?

Yes. We support multi-country data collection with consistent recruitment criteria and verification standards so institutional and policy data is directly comparable across countries despite differences in national public sector structures.

B2B Data Collection from Public Sector and Policy Professionals

B2B data collection from public sector and policy professionals

Policy officers, public administrators, regulators, procurement leads and public service managers hold a unique perspective on how institutions work, how regulation is implemented and how public services are delivered. They are the right audience for EU and national policy studies, regulatory impact assessments, public sector procurement studies and service delivery evaluations. Norstat recruits and verifies public sector and policy professionals across Europe through targeted outreach, GDPR-compliant processes and jurisdiction-specific screening.

Public sector and policy audiences we recruit

Policy Officers and Policy Advisors
Public Administrators and Civil Servants
Regulators and Supervisory Authorities
Public Sector Procurement Leads
Local and Regional Government Officials
Elected Representatives and Political Advisors
Public Service Managers and Agency Heads
EU Institutions and International Organisation Staff

How we recruit public sector and policy professionals

Public sector audiences require a different approach from commercial B2B audiences. Institutional email addresses, role verification and jurisdiction-specific feasibility all matter. We handle each of these as standard.

01

Define by institution and role

We define the target by institution type, level of government, policy function and jurisdiction rather than by job title alone. A policy officer at a national ministry and a policy officer at a local authority have different roles and different access routes. We account for this at the design stage.

02

Assess feasibility by country and institution

Public sector audience availability varies significantly between European countries. We assess feasibility upfront by institution type, country and estimated incidence so fieldwork targets are realistic before work begins.

03

GDPR-compliant recruitment and outreach

All outreach to public sector professionals uses GDPR-compliant communication, clear consent language and transparent invitation wording. Personal data is hosted within the European Union and handled in line with GDPR requirements throughout the data collection lifecycle.

04

Verify role and jurisdiction

Screening confirms the institution, level of government, policy area and decision-making responsibility. For senior or specialist roles, institutional email verification and LinkedIn review confirm seniority and institutional affiliation before participation.

Data you can collect from public sector and policy professionals

Public sector and policy professionals are the right audience for EU and national regulatory impact studies where the respondent must understand how policy translates into institutional practice. Public sector procurement studies where buyers and decision-makers hold public procurement responsibilities. Service delivery and digital transformation studies in public institutions. Labour market, education and health policy studies requiring the perspective of public service managers. EU programme evaluation studies where officials with direct experience of implementation are needed.

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Compliance at every stage of public sector recruitment

Recruiting public sector professionals involves particular care around data protection and institutional sensitivity. Our recruitment processes are designed around GDPR-compliant communication, explicit consent, transparent invitation wording and secure data handling. All personal data is hosted within the European Union and processed in line with GDPR requirements throughout.

For studies commissioned by EU institutions, national governments or public interest bodies, we can discuss additional compliance requirements at the project design stage.

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Multi-country public sector data collection across Europe

Policy studies frequently require comparable data across EU member states and wider European markets. We support multi-country fieldwork with feasibility assessed upfront by country, institution type and incidence so assumptions are realistic before fieldwork begins.

Consistent recruitment criteria and verification standards across all markets ensure that data from Germany, France, Poland, the Nordics and other countries is directly comparable despite differences in institutional structures and public sector organisation between countries.

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European coverage for public sector data collection

27

EU member states covered

22

countries including non-EU markets

800

B2B projects delivered every year

15

European markets with local expertise

B2B data collection from public sector and policy professionals

Public sector and policy audiences we recruit

How we recruit public sector and policy professionals