Data to trust – for decisions that matter

Data isn’t hard to find, but high-quality data is. At Norstat you get real data collected from real people – a natural starting point for on-point market research. So that your next decision is the right one.

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Competitive edge through better data

Know your target group better than anyone else. Use our high-quality consumer panels to leverage your commercial accuracy.

  • Market Understanding
  • Customer Experience
  • Brand Performance
  • Brand Tracking
  • Innovation & Product Development
  • UX & UI Design
  • Pricing
  • Audience Segmentation
  • Concept & Creative Testing
  • Campaign & Ad Effectiveness
  • Shopping Behaviour
  • Public Perception & Polling

Know your World

We deliver data to trust, for your most well-founded decisions.

Norstat in numbers

+ 4

million consumers are part of our network of respondents


countries and strong local expertise ready to deliver


thousand projects completed last year


million interviews conducted for our customers last year

Capabilities that will excel your research and insights

With Norstat you get the technology, people, and processes to collect reliable data about any desired topic or target group – over a long period of time or within an hour. Always tailored to your specific need. 


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Always close to market

Since our start in 1997, Norstat has become a leading European data collector for market research. Today we offer access to over 4 million respondents across 19 countries – and office representation in 15 of them.

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You’re in excellent company:

Latest news


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Signed agreement to change ownership of Norstat from Triton to Nalka

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We’re keen on becoming part of your success story. Reach out to us today.

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