October 27, 2021

Norstat Group appoints Graciella Garmann as Chief Commerical Officer


Norstat, the leading data collector for market research services in Northern Europe, has appointed Graciella Garmann in a new role as Chief Commerical Officer. Garmann will be a member of the company’s executive management as she takes responsibility for the company’s commercial strategies.

“Graciella will as CCO play a key role in Norstat’s strategic ambition to drive our journey with profitable growth. She has a solid experience from the B2B market, a drive to implement change and a strong focus on growth initiatives. This will be a great contribution to both Norstat and our clients,” says Erling J.B. Eriksen, CEO of Norstat. “Furthermore, Graciella has in her career shown a leadership that engages and inspires that are core to our values. I am excited to work with Graciella as we continue to make significant investments to transform market research through high quality data collection to deliver meaningful results for clients.”

Garmann brings more than 15 years of experience in leadership roles in the professional services market. She joins from KPMG where she held various management roles within strategy, business development, clients & markets and managed services. Garmann has contributed to execute an ambitious agenda for the company’s strategic growth initiatives related to digital and technology areas across the firm. She has also been instrumental in creating a sustainable model for commercial strategies and implementation in areas within go-to-market, sales & account excellence, and strategic marketing. Garmann also has a broad experience in the value chain of business development, sales, marketing & communications across the Nordics and the rest of Europe from Capgemini Consulting TietoEVRY and CGI.

 “Turning high quality data into insights is vital for businesses seeking to transform their decision making. Norstat is a leading player in their markets with a strong focus on data-driven technologies to market research.” comments Garmann. “I feel motivated to take part in driving the strategic priorities of further growth in the European market and to continue investing in technology and digital solutions to serve the clients of Norstat. “I am really looking forward to join and getting to know Norstat and the teams across Europe as we work together to accelerate the commercial agenda.”

 Graciella Garmann joins Norstat as CCO on November 1 2021.

About Norstat

Norstat is one of the leading data collectors for market research in Europe. Since the founding of the company in 1997, we have built a robust network of over 2 million respondents across 19 countries. We have the capabilities to gather precise and trustworthy data about any desired topic or target group. Our superior quality data provides a trustworthy foundation for well-informed analysis and decision-making. 

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