November 20, 2023

Norstat appoints Birgit Aasmäe as Managing Director for Norstat Estonia


Norstat appoints Birgit Aasmäe as Managing Director for Norstat Estonia

Norstat, one of the leading data collection providers in Europe, is pleased to announce the appointment of Birgit Aasmäe as the new Managing Director for Norstat Estonia as of today. Leveraging her extensive experience in the market research industry, Birgit Aasmäe will lead the continuous growth of Norstat Estonia.

Birgit Aasmäe has in-depth experience, having served in various key roles in the market research field. Her career in the industry includes positions as Country Manager and Project Manager at the Estonian market research agency, RAIT Faktum & Ariko. Additionally, she brings a strong foundation in data collection and analytics from her tenure at Statistics Estonia. Most recently, Birgit held the position of Medical Advisor in the pharmaceutical industry at SIA Novartis Baltics.

Quote from, Birgit Aasmäe, new Managing Director, Norstat Estonia

“It is a great honour to join the Norstat Estonia team as Managing Director. I’ve been a Norstat client for several years and have consistently valued the engagement, flexibility, and reliability demonstrated by the Norstat team. Their commitment has consistently delivered exceptional value to clients over time. Joining Norstat and focusing on data collection feels like diving into a pool of data. I am ready to make waves with this fantastic team and further enhance the client experience.”

Quote from Tue Meier-Poulsen, Regional Director North

“We are thrilled to welcome Birgit Aasmäe as Managing Director for Norstat Estonia. The company has seen strong growth over the years with a leading high-quality consumer panel and has launched several exciting digital solutions, such as Norstat Express for quick insights collection and Dashboards for real-time data visualization. Birgit has a deep understanding of market research and methodology, and she has a proven track record as a Managing Director in our industry. I’m confident she will lead the team in driving our business to new heights, maintaining outstanding data quality, and providing exceptional client service.”

Tue Meier-Poulsen, Regional Director North, Norstat
+45 203 31 606
[email protected]

Birgit Aasmäe, Managing Director Norstat Estonia
+37 255 565 656
[email protected]

About Norstat

Norstat is one of the leading data collectors for market research in Europe. Since the founding of the company in 1997, we have built a robust network of over 3 million panel members across 19 countries. We have the capabilities to gather precise and trustworthy data about any desired topic or target group. Our superior quality data provides a trustworthy foundation for well-informed analysis and decision-making. 

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